This presentation will cover branding from the perspective of a visual designer. 

You will learn how to personify your ideal customer, articulate your “why,” craft your message, and make it all visual. Tips for designing—or redesigning—your logo will be offered. I’ll talk about building a color palette and choosing typefaces. Every attendee will receive my workbook that will help bring clarity to your marketing. 

Gretchen Wieshuber is an award-winning graphic designer of logos, websites, and publications of all sizes. Her mission is to help clients communicate clearly, authentically, and creatively.